The last update enables the option to publish a live video, like Facebook live or Twitter Periscope, the same happens now with private messages (Instagram Direct); The user can create a type of message or video that disappears once it was viewed.
Instagram seems to be combining the best of Snapchat and Periscope to continue adding functionality to your App, centrandonse it on your video and private messaging platform.
Today, two new features begin to be deployed in Instagram stores and will be available to all users in the coming weeks.
Instagram Live allows streaming live to your followers in real time, but the content can only be seen while the transmission lasts without repeats. But users will be able to search for the best videos that are streaming live from the Explore tab.
When you want to transmit live video, you have to create a new story (stories, the circular button with the + next to the logo) and choose the new option (live) that adds to the existing, photo and video.
When the user starts transmitting, his followers will receive a notification that is being streamed; You will be able to see the video, and leave comments, that the transmitting user can answer by text (or speaking).
As for the messages Efimeros now when you go to share a photo or video with Instragram stores you will be able to select a friend or group of friends for send, is something very similar to how the stories are sent in Snapchat but adds the message functionality Group.
Your friends who receive your Storie privately will only be able to play the content twice before it disappears
The innovativeness of these new updates is that ephemeral messages and live video streaming give the creator full control over his audience. You can see if someone starts to see your live broadcast and can not see it again and as for the ephemeral message you choose specifically who you want to send. This means that no one can see your content without your knowing it immediately something that Snapchat does not offer for public accounts.
Do you have any questions about the new features? You can leave us your query in the comments or in our social networks, we will be happy to answer!